Yelp Monocle: While it features many businesses beyond the food and beverages, Yelp has - for many Gens X'ers and Y's, at least - become the go-to site for consumer reviews on everything from the best veggie dumpling houses to the most authentic purveyors of Korean fried chicken. One of the first augmented reality (AR) apps for US consumers, Yelp's Monocle app takes advantage of the iPhone 3GS GPS and compass capabilities. Users simply shake their phones three times to unlock the "Monocle view," which offers an onscreen list of surrounding businesses and their ratings pulled from Yelp's directory. A superimposed arrow points users in the direction of each business. Next time, when you're around the corner from the secret king of all falafel houses, you'll know.
Wednesday, December 23, 2009
Yelp Monocle
Yelp Monocle: While it features many businesses beyond the food and beverages, Yelp has - for many Gens X'ers and Y's, at least - become the go-to site for consumer reviews on everything from the best veggie dumpling houses to the most authentic purveyors of Korean fried chicken. One of the first augmented reality (AR) apps for US consumers, Yelp's Monocle app takes advantage of the iPhone 3GS GPS and compass capabilities. Users simply shake their phones three times to unlock the "Monocle view," which offers an onscreen list of surrounding businesses and their ratings pulled from Yelp's directory. A superimposed arrow points users in the direction of each business. Next time, when you're around the corner from the secret king of all falafel houses, you'll know.
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